Survicate offers native, one-click integration with Klaviyo. It enables you to easily create surveys with Klaviyo-ready email templates. Once your customers start responding, you will be able to see your customers' data in Survicate. You can also send responses to mapped Klaviyo attributes or as tags. Pretty neat to automate amazing journeys 🎆 This is not all - you can run targeted micro surveys right on your website to get feedback from your customers. And much more. All with one tool.
How to send Survicate surveys via Klaviyo
If you use a mailing list in Klaviyo to distribute your surveys, we automatically capture subscribers' first & last name and email address information - so you'll know who responded to your survey! You'll be able to filter survey results by these attributes, too. You can also add any attributes to your survey link that are supported by Klaviyo or connect Klaviyo integration.
There are two ways to distribute your survey with Klaviyo:
Step 1. Create your email survey
Start by choosing the Create new survey button. Select Email or shareable link survey, and pick whether you'd like to use a ready template, build a survey with AI, or start from scratch:
Continue building your survey with this guide.
❗ If you want to embed your survey in an email, the first question of your survey needs to be either a Welcome message, Single choice, a Smiley scale, Rating scale or a Net Promoter Score. If you choose any other type of question as to the first one, we will only provide you with the link to your survey.
Step 2. Design your survey experience
Customize your survey page in the Theme tab by adding your company logo or changing colors. Make your surveys entirely branded as your own!
In Settings, you can also enable navigation, a progress bar, or the email answer confirmation feature. In the Texts tab, you can modify the survey's messages.
Step 3. Configure the survey settings
Once you are ready with your survey, head to Launch ➡️ Identify respondents and pick Klaviyo as the distribution tool:
In the Launch tab, you can also enable other options, such as retaking, end date, or expiration date. Read more here.
Step 4. (Optional) Set up integrations for your email survey
In the Connect tab, you can enable Klaviyo integration or connect any other tool you use to send the collected responses to the apps you're using.
Step 5. Share your survey
Head over to Launch ➡️ Share and decide how you'd like to send your survey.
Direct link
Grab a link to your survey, and hide it behind a CTA button or hyperlink.
Launch in an email
Display the first question in the email body so your respondents can start the survey from the email. They'll then be redirected to a landing page to take the rest of the survey.
1. In the Email embed section, click Get email code, then copy the HTML code.
2. Open your email builder in Klaviyo, go to Email Templates, and pick the template you need.
3. Choose the Text block where the survey should be placed or add a new Text block to the template.
Click on Source code, remove the text that you see there and paste the HTML code of your survey in the field.
4. Create a new Campaign with the use of your new template, send your email, and get ready to dive into your insights.
Troubleshooting
I've sent a test survey, but the response is anonymous. How can I know who answered the survey?
Please remember that sending a test email will make the responses anonymous. If you want to test the full experience as well as the integration, you need to send the email to an existing contact via the set live option.
Best practices
Send responses to Klaviyo as tags or attributes
You can enable Klaviyo integration in the Connect tab of your survey and pass your survey responses back to Klaviyo user profiles.
Collect information about the respondents
When sending the survey via Klaviyo, we'll automatically recognize the respondent's first & last name and email. You can also add any other Klaviyo attributes to your survey link to identify the respondents with this data.
📞 If you have any questions about sending a survey via Klaviyo - feel free to reach out to our team via chat or email: support@survicate.com
Net Promoter, NPS, and the NPS - related emoticons are registered U.S. trademarks, and Net Promoter Score and Net Promoter System are service marks, of Bain & Company, Inc., Satmetrix Systems, Inc. and Fred Reichheld.