Skip to main content

Targeting and launching the Feedback Button

Display the Feedback Button on any page of your choice or pause it if you temporarily don't want to collect feedback

Written by Agnieszka

With the Configure, Audience, and Launch steps of the Feedback Button, you can:

  • decide on which subpages of your website it should appear;

  • define specific URLs that should not show the Feedback Button;

  • enable and disable the Feedback Button from your website whenever you wish.

This article shows how to target and launch your Feedback Button. To learn how to create one, please navigate to the previous section.


​

Create Feedback Button

Step 1. Trigger the Feedback Button

1. From the main dashboard of Survicate, click Create new survey, choose Website or in-product surveys.

Pick the Feedback button in Create ➡️ Format.

2. Go to Configure ➡️ Pages to choose the pages where your Feedback Button should appear.

3. Pick Only certain pages to select where you'd like to show your Feedback Button. To exclude specific URLs, use the Don't show it on certain pages option. For example, show it on pages ending with /checkout, but not on pages ending with /test:

❗️ Between Show the survey on the following pages and Don't show it on certain pages, there is an AND condition. The Feedback Button shows only when both conditions are matched.

💡 Click ➕ Add another URL to add multiple pages.

You can use these URL conditions:

  • Exact URL match – shows the Feedback Button only on one specific page. For example, solutions.org/pricing/ won't match solutions.org/pricing/free.

  • URL starts with – for pages that begin with a specific URL, for example, everything under solutions.org/pricing/ or app.solutions.org.

  • URL ends with – for pages whose URL ends with a specific string, for example, feature.

  • URL contains – for pages that contain a specific string anywhere in the URL, for example, /cart/.

  • URL RegEx – for targeting sets of pages with Regular Expressions.

    Learn more in Using RegEx for targeting your surveys.

You can select All pages if you wish to show the button on all pages where your tracking code is installed.

In Configure ➡️ Triggers, choose the moment your visitors will see the Feedback Button, so you reach them at the most relevant point of their journey.

Pick the moment that works best for you in the When would you like to show the survey? dropdown:

Details:

  • Instantly when a user lands on the page – best for catching first impressions.

  • After page load with delay – lets visitors settle in before the Feedback Button appears.

    • ❗️ The timer resets whenever the URL changes, also in Single Page Applications.

  • When a user is about to exit – shows the Feedback Button when the visitor moves the cursor toward the address bar or closes the tab.

    • ❗️ Exit intent works only on desktop and laptop browsers, so visitors on mobile won't see it. Available on some of our plans.

  • When a user has scrolled the page – good for asking whether the content was clear.

  • When a user triggers an event – shows the Feedback Button after a specific action on your website.

  • Don't show this survey if a visitor has answered other surveys in the current visit – avoids showing too many surveys at once.

  • Close this survey when the URL changes in a Single Page Application – collects responses only on the page where the Feedback Button was triggered.

Step 2. Create an Audience

In the Audience step, click +Add audience and choose the audience type. Then, add filters like visit frequency, visit source, language, attributes, and many more to decide who should see the Feedback Button:

This way, you can decide who should see the Feedback Button on your website.

📌 If you have two or more audiences enabled, we trigger the Feedback Button to all enabled audiences. Keep in mind that a survey can use only one type of targeting:

Step 3. Set up the Frequency

In Configure ➡️ Frequency, decide how often your Feedback Button should be shown.

You can set up different behaviors based on user interaction with your survey.

If you run multiple surveys on your website: turn on Override global throttling settings and set Time since the last survey seen. For example, with 30 days, a visitor who has seen another survey will see the Feedback Button only after 30 days.

💡 You can also set up web survey throttling for the whole workspace in Settings ➡️ Throttling. Web surveys throttling sets the minimum time before the same respondent can see the next survey from your workspace:

This applies to all Website surveys in your workspace. To use different rules for the Feedback Button, turn on Override global throttling settings in its Configure ➡️ Frequency step.

❗️The Global throttling applies to each domain separately - meaning that, if you show website surveys on various domains, and a visitor enters them both, they may still see another survey in the second website. That's because domains don't share Local Storage.

📌 Some of the above-mentioned features are available on some of our plans.

Step 4. Launch or pause the Feedback Button

1. To get the Feedback Button to show up on your website, ensure you've installed your tracking code.

2. Go to the Launch step. Start the Feedback Button right away or set a custom start date:

If you select a custom date, we will start the Feedback Button on this day at 00:00 GMT.

❗ There can be a delay between publication and display. Delays are expected each day 00:00-00:15 UTC due to surveys resetting. Unexpected delays might occasionally occur at any time, and they are connected with heavy traffic.

3. If you are running research for a specific number of visitors only, you can set a response limit for your Feedback Button.

❗️ Limits of responses within a period are counted on a calendar basis (calendar day, week, month, year) according to the GMT timezone.

For example, a limit of 10 responses per day means the Feedback Button can collect 10 responses from 00:00:00 GMT until 23:59:59 GMT each day. You can also limit responses per clock hour.

❗️If you would like to reactivate it earlier, you need to increase the Limit of responses within a period and enable the survey after that. If you don't enable a survey, it will not be activated automatically when the Limit of responses within a period is increased, you need to enable it on your own.

If you don't want any limits, just toggle it off.

Alternatively, you can stop your Feedback Button at a certain date. We will stop your survey on this day at 23:59:59 GMT.

📞 If you have any questions about targeting and launching the Feedback Button - feel free to reach out to our team via chat or email: support@survicate.com.

Did this answer your question?

Related Articles