With Google Reviews connected to Research Hub, your customer reviews are automatically imported into Survicate and put to work. They're categorized into Insights and used as a source for AI-generated reports — so you're not just collecting reviews, you're turning them into evidence your teams can act on.

Step 1. Navigate to the Hub in your Survicate Panel and click Data sources at the bottom of the Research Hub sidebar:

Step 2. In the Integrations tab, find Google Reviews on the list of sources and click the Connect button. Then, in the upper right corner, click Connect again:

A pop-up window will appear for you to log in to your Google account. If you don't see the pop-up window, you may need to allow pop-ups in your browser. Please look for the settings in your browser's URL bar, or follow the instructions for Chrome, Firefox, or Safari.

Step 3. After connecting the integration, enable the automatic synchronization of Google reviews to Research Hub. You can choose whether you want to import all reviews or just those from specific locations. Select one of the options and click Save.

You can decide whether to collect reviews from the moment of connection or to import past reviews as well. Select a time frame for importing past reviews and click Import.

Now that you have synced Google reviews to Research Hub, they can be used in your Reports. Once you create a Report, the reviews can be used to draw conclusions and identify strengths and pain points. The detailed scheme of your report, and its main topics, depend on your project description, provided in the process of creating the project. Once you create a Report, you'll see five tabs:

The report is the main part of the project, as it's created based on the information and criteria you provided while adding a new project. Below, you can see an excerpt of an exemplary report:

You can verify the sources for all the report's conclusions by clicking the purple annotations. This opens Supporting feedback, where you can read the original reviews behind the conclusion. If there's more than one, use Previous and Next to move through them:

💡 Type / in the report to add blocks, such as a chart based on your tracked Insights or a Table of contents. You can also add hyperlinks and images to your report.

Approving the report will still allow you to edit it later if needed, but it's required to be able to Share the report with your teammates:

All data you decide to send to the Research Hub from various sources will be presented as pieces of feedback for you to analyze. Feedback is automatically categorized into Insights. Use the filters at the top to switch between Tracked, AI discovered, and Resolved Insights.

You can also add your own Insight with + Add insight:

In the Charts tab, you can create custom charts and dashboards within your Research Project. These charts and dashboards are specific to the feedback and analysis of particular research projects. Click + Add chart to create your first chart. In the creation view, you can choose the chart type, specify the dates you want to include, and add a breakdown to your data. Then click Save widget.

Once you create your first widget, you can add more via the + Add chart button in the upper right-hand corner of the screen:

❗ Charts are based on tracked Insights. If your project doesn't have any yet, Track the Insights you want to follow first.

In the Data tab of your Research Project, you can see which feedback the project uses. If the project is based on All feedback, everything you add to Research Hub (survey responses, files, integration imports, and transcripts) is included automatically. Click Filter sources to limit which feedback is taken into account.

If you add more data to your project and want to include it in the report, click Regenerate. The report has to be approved for the Regenerate button to appear.

Regenerating erases your existing report, including any edits, and replaces it with a new version, so you'll be asked to confirm first:

The Research Agent can answer your question based on data from various sources that you used in this Research project.

To open the Agent, click on Ask Agent in the bottom right corner of your research project in the Hub:

💡 You can select a fragment of the report, and the Agent will focus on this given fragment to answer your question in context.

In the Setup tab of your Research Project, you can change your project's name. You can also see the project's type, sources, description, and more.

Firstly, the number of reviews shown in Google Reviews is a combined count of all ratings and reviews, not just written ones. For Research Hub, we take into consideration only qualitative feedback.
Secondly, the total review count reflects all-time reviews, whereas we can only import reviews from the past year.